Masters
IGNOU Insight: Marketing Management | MCO-06 | An IGNOU Course with 2500+ Practice Questions, Mock Tests, Videos, Notes & more
₹499.00₹1,000.00
IGNOU Insight: Marketing Management | MCO-06 | An IGNOU Course with 2500+ Practice Questions, Mock Tests, Videos, Notes & more
What you'll learn
Introduction to Marketing
Marketing Environment
Marketing Information and Research
Buyer Behaviour
Markets and Market Segmentation
Market Targeting and Positioning
Product Concepts and Classification
Product Development and Product Life Cycle
Branding, Packaging and Servicing
Objectives and Methods of Pricing
Price Adjustment Strategies
Regulation of Prices
Distribution Channels
Marketing Intermediaries
Marketing Logistics
Marketing Communication
Personal Selling and Sales Promotion
Advertising and Publicity
Emerging Issues in Marketing
Introduction to Marketing
Marketing Environment
Marketing Information and Research
Buyer Behaviour
Markets and Market Segmentation
Market Targeting and Positioning
Product Concepts and Classification
Product Development and Product Life Cycle
Branding, Packaging and Servicing
Objectives and Methods of Pricing
Price Adjustment Strategies
Regulation of Prices
Distribution Channels
Marketing Intermediaries
Marketing Logistics
Marketing Communication
Personal Selling and Sales Promotion
Advertising and Publicity
Emerging Issues in Marketing
Masters
IGNOU Insight: Quantitative Analysis for Managerial Applications | MCO-22 | An IGNOU Course with 2500+ Practice Questions, Mock Tests, Videos, Notes & more
₹499.00₹1,000.00
IGNOU Insight: Quantitative Analysis for Managerial Applications | MCO-22 | An IGNOU Course with 2500+ Practice Questions, Mock Tests, Videos, Notes & more
What you'll learn
Collection of Data
Presentation of Data
Measures of Central Tendency
Measures of Variation and Skewness
Basic Concepts of Probability
Discrete Probability Distributions
Continuous Probability Distributions
Decision Theory
Sampling Methods
Sampling Distributions
Testing of Hypotheses
Chi-Square Tests
Business Forecasting
Correlation
Regression
Time Series Analysis
Collection of Data
Presentation of Data
Measures of Central Tendency
Measures of Variation and Skewness
Basic Concepts of Probability
Discrete Probability Distributions
Continuous Probability Distributions
Decision Theory
Sampling Methods
Sampling Distributions
Testing of Hypotheses
Chi-Square Tests
Business Forecasting
Correlation
Regression
Time Series Analysis